We believe, your brand lives in the "space in-between". Between you and your customers. It’s where you meet. Online. Offline. Anywhere. This is where every single encounter gives rise to the desire to meet again. Or to the decision to move on. So, be yourself. Introduce yourself. Have an open mind.
Sometimes the space in-between is just a brief moment. At other times it’s a business card that catches attention. An exhibition booth that invites your customers to say hi. Advice on your webpage that helps them. Packaging that delights. Or a full-blown film that illuminates your shared vision.
Often, the space in-between is well known. You and your customers have been in there for years. But too often something goes wrong. Someone else moves in. Someone else becomes part of your customers’ world.
The problem: by letting yourself go you let them go. You didn’t care about yourself. Now they think you stopped caring about them. Why did you? Someone else takes over. Someone who cares more. You will see them go. Some are angry, some disappointed.
Never stop showing you care. Never stop being a partner. Never stop evolving. Because we like brands that like us. Because we like brands that are like us.
At monospace, we believe your brand’s mission is to celebrate every single moment in the space in-between. To make it a place where your customers want to come back to. To make it a place that makes the world a better place.
Make the world better.